TMC
12 years ago
http://www.awfulannouncing.com/2013/may/mlb-on-fox-has-hit-rock-bottom.html
Things couldn't be going much worse for MLB on Fox broadcasts this
year. Heading into this past weekend's primetime contests, all six of
the telecasts couldn't draw a 2.0 rating, and three of the six
broadcasts all fell below 1.5. Two weekends ago, the slate of games
highlighted by Reds-Phillies drew a pathetic 1.2 rating and 1.7
million viewers, down 37% and 42% from Red Sox-Phillies last year in
primetime, and 54% and 59% from Red Sox-Yankees in 2011, also in
primetime.
http://www.sportsmediawatch.com/2013/05/tv-ratings-yankees-mets-down-double-digits-in-n-y-also-mlbfox-pgacbs/
But coming out of the first weekend of primetime games, there's good
news and bad news for MLB. In the good news department, the league
drew 2.2 million viewers for a pretty middling slate of games. In the
bad news department, MLB lost the head to head matchup with the NHL.
Yeah, that's right: the NHL beat MLB, and it wasn't even close.
Saturday night's Blackhawks-Red Wings Game 5 on NBC drew 2.9 million
viewers, and picked up a 1.1 rating in the 18-49 demo, compared to
just 0.5 for MLB in the same demo.
And when you look at the preliminary overnight rating for the NHL (a
2.0), it looks more and more like MLB on Fox has once again failed to
crack a 2.0 rating this season. Considering that this week featured
matchups in primetime, that's really not a good sign. Perhaps the
shuffling of games to Fox Sports 1 isn't an attempt to enhance the new
network, but instead an opportunity to dump a franchise that is seeing
its rating tank off of the main Fox mothership.
[TV by the Numbers, Sports Media Watch]
http://tvbythenumbers.zap2it.com/2013/05/26/tv-ratings-saturday-hockey-beats-baseball-bet-on-your-baby-up-48-hours-down-few-attend-the-ultimate-bbq-cookout/184342/
http://www.sportsmediawatch.com/2013/05/stanley-cup-playoffs-primetime-wingshawks-game-scores-2-0-overnight/
Things couldn't be going much worse for MLB on Fox broadcasts this
year. Heading into this past weekend's primetime contests, all six of
the telecasts couldn't draw a 2.0 rating, and three of the six
broadcasts all fell below 1.5. Two weekends ago, the slate of games
highlighted by Reds-Phillies drew a pathetic 1.2 rating and 1.7
million viewers, down 37% and 42% from Red Sox-Phillies last year in
primetime, and 54% and 59% from Red Sox-Yankees in 2011, also in
primetime.
http://www.sportsmediawatch.com/2013/05/tv-ratings-yankees-mets-down-double-digits-in-n-y-also-mlbfox-pgacbs/
But coming out of the first weekend of primetime games, there's good
news and bad news for MLB. In the good news department, the league
drew 2.2 million viewers for a pretty middling slate of games. In the
bad news department, MLB lost the head to head matchup with the NHL.
Yeah, that's right: the NHL beat MLB, and it wasn't even close.
Saturday night's Blackhawks-Red Wings Game 5 on NBC drew 2.9 million
viewers, and picked up a 1.1 rating in the 18-49 demo, compared to
just 0.5 for MLB in the same demo.
And when you look at the preliminary overnight rating for the NHL (a
2.0), it looks more and more like MLB on Fox has once again failed to
crack a 2.0 rating this season. Considering that this week featured
matchups in primetime, that's really not a good sign. Perhaps the
shuffling of games to Fox Sports 1 isn't an attempt to enhance the new
network, but instead an opportunity to dump a franchise that is seeing
its rating tank off of the main Fox mothership.
[TV by the Numbers, Sports Media Watch]
http://tvbythenumbers.zap2it.com/2013/05/26/tv-ratings-saturday-hockey-beats-baseball-bet-on-your-baby-up-48-hours-down-few-attend-the-ultimate-bbq-cookout/184342/
http://www.sportsmediawatch.com/2013/05/stanley-cup-playoffs-primetime-wingshawks-game-scores-2-0-overnight/